Поведенческая экономика

[cs_content][cs_element_section _id=”1″][cs_element_row _id=”2″][cs_element_column _id=”3″][x_custom_headline level=”h3″ accent=”false” class=”man” style=”color: rgb(150, 150, 150);font-size: 2em;color:rgb(150, 150, 150);”]Что это такое и зачем мне это нужно?[/x_custom_headline][cs_element_text _id=”5″][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”11″][cs_element_row _id=”12″][cs_element_column _id=”13″][x_custom_headline level=”h3″ accent=”false” class=”man” style=”color: rgb(150, 150, 150);font-size: 2em;color:rgb(150, 150, 150);”]Когнитивные факторы[/x_custom_headline][cs_element_text _id=”15″][/cs_element_column][cs_element_column _id=”16″][x_custom_headline level=”h3″ accent=”false” class=”man” style=”font-size: 2em;color:rgb(150, 150, 150);”]Эмоциональные факторы[/x_custom_headline][cs_element_text _id=”18″][/cs_element_column][/cs_element_row][/cs_element_section][cs_element_section _id=”23″][cs_element_row _id=”24″][cs_element_column _id=”25″][x_custom_headline level=”h3″ accent=”false” class=”man” style=”color: rgb(150, 150, 150);font-size: 2em;color:rgb(150, 150, 150);”]Как мы будем группировать поведенческие принципы[/x_custom_headline][cs_element_text _id=”27″][/cs_element_column][/cs_element_row][/cs_element_section][cs_section bg_color=”rgb(124, 214, 136)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ _order=”0″ style=”margin: 0px;padding: 10% 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h2″ accent=”false” class=”man” style=”font-size: 2.5em;color: #fff;”]Информация[/x_custom_headline][cs_text style=”margin: 0.5em 0 2em;font-size: 1.0em;color: rgba(255, 255, 255, 0.5);”]

Данная группа поведенческих принципов посвящена влиянию информации на принятие решений. О том, как ее наличие, отсутствие, объемы и тип влияют на принимаемые нами решения.

[/cs_text][cs_element_image _id=”38″][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]What We’re Looking For[/x_custom_headline][cs_block_grid type=”two-up” class=”mbn” style=”color: rgba(255, 255, 255, 0.5);”][cs_block_grid_item title=”01″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][/cs_block_grid][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]Категории[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section bg_color=”hsl(202, 80%, 60%)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 10% 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column bg_color=”hsla(0, 0%, 0%, 0)” fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ class=”cs-ta-left” style=”padding: 0px;”][x_custom_headline level=”h2″ accent=”false” class=”man” style=”font-size: 2.5em;color: #fff;”]Действие[/x_custom_headline][cs_text style=”margin: 0.5em 0 2em;font-size: 1.0em;color: rgba(255, 255, 255, 0.5);”]

Группа поведенческих принципов, посвященная вещам, которые толкают нас определенные действия.

[/cs_text][cs_element_image _id=”56″][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]What We’re Looking For[/x_custom_headline][cs_block_grid type=”two-up” class=”mbn” style=”color: rgba(255, 255, 255, 0.5);”][cs_block_grid_item title=”01″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”02″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”03″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”04″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][/cs_block_grid][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]Категории[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section bg_color=”hsl(0, 71%, 64%)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 10% 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h2″ accent=”false” class=”man” style=”font-size: 2.5em;color: #fff;”]Значение[/x_custom_headline][cs_text style=”margin: 0.5em 0 2em;font-size: 1.0em;color: rgba(255, 255, 255, 0.5);”]

Данная группа принципов подчеркивает насколько важно значение для всего, что мы делаем.

[/cs_text][cs_element_image _id=”74″][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]What We’re Looking For[/x_custom_headline][cs_block_grid type=”two-up” class=”mbn” style=”color: rgba(255, 255, 255, 0.5);”][cs_block_grid_item title=”01″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”02″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”03″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”04″]

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This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][/cs_block_grid][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]Категории[/x_custom_headline][/cs_column][/cs_row][/cs_section][cs_section bg_color=”hsl(295, 51%, 66%)” parallax=”false” separator_top_type=”none” separator_top_height=”50px” separator_top_angle_point=”50″ separator_bottom_type=”none” separator_bottom_height=”50px” separator_bottom_angle_point=”50″ style=”margin: 0px;padding: 10% 0px;”][cs_row inner_container=”true” marginless_columns=”false” style=”margin: 0px auto;padding: 0px;”][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h2″ accent=”false” class=”man” style=”font-size: 2.5em;color: #fff;”]Память[/x_custom_headline][cs_text style=”margin: 0.5em 0 2em;font-size: 1.0em;color: rgba(255, 255, 255, 0.5);”]

В этой группе принципов выделяется память и ее значение при принятии решений. Здесь мы расскажем о том, как мы храним мысли, создаем их, меняем постфактум и упрощаем.

[/cs_text][cs_element_image _id=”92″][cs_element_alert _id=”93″][cs_element_button _id=”94″][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]What We’re Looking For[/x_custom_headline][cs_block_grid type=”two-up” class=”mbn” style=”color: rgba(255, 255, 255, 0.5);”][cs_block_grid_item title=”01″]

01

This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”02″]

02

This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”03″]

03

This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][cs_block_grid_item title=”04″]

04

This is where you can place additional information on key points about the position, keeping things shorter if possible.

[/cs_block_grid_item][/cs_block_grid][/cs_column][cs_column fade=”false” fade_animation=”in” fade_animation_offset=”45px” fade_duration=”750″ type=”1/3″ style=”padding: 0px;”][x_custom_headline level=”h3″ accent=”false” style=”margin: 0 0 0.75em;border-bottom: 1px solid rgba(255, 255, 255, 0.25);padding: 0 0 0.75em;color: #fff;font-size: 1em;letter-spacing: 0.05em;text-transform: uppercase;”]Категории[/x_custom_headline][/cs_column][/cs_row][/cs_section][/cs_content]